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Interesting Price Structure for icecream

September 1, 2017 8:13 pm / Leave a Comment / Ingo

I would like to share with you, how icecream is priced in France. In Germany you will experience a linear pricestructure, this means e.g. 1€ for one scoop, 2€ for two scoops, 3€ for the third scoop and so on. In France the structure looks like this: The price for one scoop is 2,80€, for 2 scoops 3,80€ and for 3 scoops 4,80€. This first difference is that the scoops are bigger but in the end you get the same quantity for your money as inGermany. This makes the life of the personnel easier because they have to serve less different flavours. The second difference is that the first scoop is overpropotionally expensive, capturing a premium of the people just eating one scoop. It might also be akind of lump sum for the cone you get the icecream in.

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